Paul Militello

VP of IT

Our VP of IT, Paul Militello, is featured in the "IT Leader Spotlight" section of Technology First's November publication. Check out his words of wisdom:

IT Leader Spotlight — Paul Militello

Posted on November 27, 2018

What does good culture fit look like in your organization? How do you cultivate it?

One key to our company's culture is that every employee is willing to check their ego at the door. No one is too important or too experienced to do what needs to be done. You'll always hear us asking each other "How can I help?" This keeps us focused on the team's success as a whole, rather than trying to outshine each other. As a leader, I encourage this culture by doing my fair share (or more if I can) of the mundane tasks. I take my turn with unglamorous tasks like after hours maintenance and deployments just like everyone else. We also make a point of recognizing everyone's contributions with public shout-outs and celebrations of team milestones.

What's the best career advice you ever received?

You measure your success not by the products you create or projects you complete, but by your customer's success using your work to further their initiatives. At Magnetic, and our sister company Marxent, we talk about giving our clients the "white glove treatment." We strive to make every step of the process easy on the client, from deciding to do the project in the first place…to working with our team on development…to using our products… to measuring the success/effectiveness of our products. We strive to put our customers in a position where they can go to their leadership and say, "Look what I did, see how our company uses it every day, and check out how it is moving the needle for our business." It would be very easy to sign a deal, deliver a product, and then walk away. But you'll have better results if you see yourself as a long-term partner in your customer's success.

Visit for the full publication.

Interested in joining the Magnetic team?

If you'd be a good fit for Magnetic, apply here.

A Custom Designed App
as Unique as Your Brand.

We specialize in customized app designs for each unique brand. Our apps touch thousands of households, daily. We are mobile focused and retail centered in design.

Our highly skilled cross-functional team has been working in the digital space, honing their expertise in: agile methodologies, software development, QA, business analytics & intelligence, and user experience with a proven history of over 50+ app releases to the App & Google Play Stores. Our portfolio of apps are approaching one million active users per month. We have a history of pushing customer adoption and engagement further.

Our Expertise.

  • Geolocation Services - Store Location & Mapping
  • Loyalty Program Data Presentation
  • Transaction History
  • Mobile Wallet Integration
  • Personalized Messaging
  • In-App Messaging
  • Coupon & Offer Management
  • Social Login & Sharing
  • Customer App Registration
  • NCR's Advanced Marketing Solutions (AMS) Integration

Focused Native App Development.

Consistent 5-Star Ratings for Our Apps.
We use leading UX best practices and design trends to make sure your app outshines the competition and pleases your customers. Our customers love it. We have consistently ranked 5-stars on iOS deployments and over 4.7 on Android on the last 50 custom app releases we have deployed.

Rapid Development, concept to store in 3 months.
Using technical expertise and proven agile methodologies, we accelerate your go-to market mobile strategy. We don't make you wait until the end, we show you demos every two-weeks, like clockwork.

Retail Mobile Strategy Focused.
We stay ahead of the trends in retail technology—keeping you ahead of the competition from mobile wallet integration, to AR/VR in-store technology, to social media login.

Experienced Mobile Developers.
Our developers are focused on coding for mobile, perfecting their skills in Java and Objective C every day, with tens of thousands of hours of experience and over 50 app store releases under our belts.

Ongoing App Maintenance & Partnership Program.

Worried about long-term maintenance and future app releases? We have that covered too, by making sure your app is healthy and successful. We maintain a dedicated partnership, working alongside you to release new features on a quarterly basis after initial app store deployment.

  • OS (Operating System) Update Releases
  • Bug Fixes & Crash Reporting
  • Analytics & Customer Engagement
  • Benchmarking Mobile Technology Roadmapping & Strategy
  • Emerging Mobile Technology Trends

We Build Web Forms & Functions.

Not all apps are suited to be native, but all apps have to play nice with mobile. We have created several mobile friendly web applications for our retail clients that are fully integrated with key customer data sources that have been very popular with customers. Most recently, we transformed a large retailer's corporate website into a customer centered and mobile friendly platform to build engagement for millions of customers.

Our Expertise.

  • Scalable Web Services
  • SQL database design
  • ASP.Net or MVC
  • JQuery
  • CMS Integration
  • AMS Integration
  • Mobile First Responsive Web Design

Focused Web App Development.

Experienced Web Developers.
Our developers are focused on coding for mobile, perfecting their front-end and back-end development skills in HTML, CSS, JavaScript, and C# everyday, with tens of thousands of hours of experience and 100's of deployments under our belts.

Retail Mobile-First Strategy.
We stay ahead of the trends in retail technology, keeping you ahead of the competition from personalization and day-parting banner messaging integration, to social media login.

Built-in Analytics Reporting.
We take data insights seriously and use that to inform your web designs. All our apps come standard with Google Analytics reporting integration built-in. We also provide custom analytics for more sophisticated implementations with analysis.

Safe and Secure Data Protection.
Hosted on secure cloud servers with 24-hour monitoring and a dedicated 99% uptime commitment. We are reliable and safe.

Our Partners