Beck Besecker is the co-founder and CEO of Magnetic Mobile. Prior to co-founding Magnetic and sister company Marxent in 2011, Beck spent 13 years building interactive marketing solutions for Fortune 500 retailers and brands, including Target Stores and Tesco. In 1999, he founded Copient Technologies which enabled large retailers to easily manage personalized promotions in-store and online. Copient was acquired by NCR in 2003. Beck then served as EVP of New Business at Catalina Marketing, the nation's largest in-store promotional network. He currently serves on the board of InStream Global.